Vitamin C is a skin care powerhouse. It is an antioxidant that neutralizes free radicals in the skin and stimulates collagen regeneration. However, Vitamin C poses a challenge for skin care companies due to its hydrophilic nature - which proves to be problematic for use in liquid and cream-based products. It degrades in these solutions and becomes less effective. For optimal effectiveness, a high concentration must be applied topically without degrading.
COSMEDIX has built a reputation for rethinking the way products are packaged and even delivered to the skin. With Pure C, COSMEDIX uses a purification technology that synthesizes Vitamin C into its purest form, commonly called 100% L-ascorbic acid. The crystals can be mixed with any serum or exfoliating cream to dramatically enhance its brightening, antioxidant and anti-aging benefits by delivering the highest concentration and delaying liquid solubility until the moment of application.
Pure C can easily be incorporated into existing regimens. For instance, a person battling hyperpigmentation might mix it with a brightening serum like Simply Brilliant for added spot reduction. Someone concerned with premature aging might add Pure C to a firming serum or exfoliating cream like Affirm or Defy, respectively. For COSMEDIX, the success of its innovative vitamin powder is proof positive that thinking outside of the box€”or bottle€”pays off.